Posts Tagged ‘Interaction’
After being dominated by the US and UK, the Live Internet tv market is starting to make inroads into other Countries. The French are according to a new study, digging tv online. The study shows that just about three quarters (71%) of French internet users are making use of Live Internet tv to view missed shows. They use the internet to catch up (mainly) on US TV shows.
The study comes from from MEC and GroupM Interaction, who discovered that contracting up on tv shows online is practised on a regular basis by web users. When reexamineed, 76% of respondents said they had made use of catch-up TV services within the previous month. This discover is a rise from 2008 when the figure was 52%.
Over half of viewers (56%) said they use catch up to compliment traditional tv viewing (as most people do) and found that the most popular streams to watch, besides US shows was documentaries and news shows.
The French growth for online tv, is representative of the world in general, as catch up tv is a service most people now use and is still pretty much solely available from a PC.
UK leads Europe in number of Live Internet tv services
Throughout Europe it seems that the UK loves online tv the most or at to the lowest degree are adopting it the quickest. The UK has the biggest number of Catch up TV or VOD services at the end of December last year, according to a new study published by The European Audiovisual Observatory.
The television on Demand and Catch Up TV in Europe study identified that the UK had more services than any other European country, followed by France with 106 services and Italy with 93. In boilersuit 696 services from 366 providers were found to be fully operational in Europe at the end of 2008. More than half these services were delivered via the internet, 30% on a DSL network (in the IPTV mode), 7% on telegram and less than 3% by satellite say the story.
The Observatory’s survey did not take into account the tv services distributed on mobile phones or websites that were unaccompanied devoted to the render of selective information, trailers or adult content. Also not included were the channels set up by commercial undertakings in the context of video sharing sites such as YouTube or Dailymotion.
The Observatory said that the number of new services has not stopped growing in 2008 and guessed that there are currently over 700 Live Internet tv services currently operating within Europe.
Take control of getting your site created by a developer and understand the process it will save you money and gain you a site that actually works the intended purpose!
1. Understanding your business and how you are currently established in your market.
In order to establish a site that truly meets your requirements; you first need to have a full understanding of your business including your products, and/or services and more importantly their market position. You then have to consider how you want to explain your business and what it offers in 7 seconds or less. Sounds impossible? Well that is the average time that a user will consider the point “is this site I searched for?”.
2. Budget and estimation
Have a budget in mind and don’t be afraid to let the developers know what it is. In saying this: BE REALISTIC, $500 will never see a great web site created, nor will they be anything left in the bank to market it.
3. The creative process
Be furnished with example sites and more importantly the elements of the site you like so they can attain an understanding of what you would like to see on your site and also what you find frustrating about other sites. This will build a good profile and analyze not only what type of site to construct for you but your tolerance to colours, animations, layouts etc. for your requirements which will allow for efficient development. The more interaction and information you allow them in the beginning the more time you will save everybody in the long run by becoming what you want 1st time round. Check with the designers on how many rounds of changes come with the contract, most will allow for a total conceptual redesign only once and 2 rounds of changes after that.
4. Production and Content
After the home page design is created, the developers will more than likely take the general layout of this concept and then create the inner page template. It is this template that will be repeated for most of your pages for your site.
Provide your content in a pre-proofed word processed document; don’t get too creative with the document fonts etc. as these will not be preserved when the content is copied into the code of the site. It is suggested that you do use bolding, underlining, headings and sub heading though ,as these highlights are transferred into the site and are essential later on in not only getting the point across to the reader but for Search Engine Optimisation.
One last tip for content; present a decent amount of content but provide it in a way that a reader may accomplish a summary of what you are trying to get across in the 1st couple of paragraphs and an image or to. The rest of the paragraphs that get into finer details ARE FOR GOOGLE !
5. Development Programming and CMS
If your website contains Content Managed Areas (CMS) or has any other dynamic sections the developers will wrap your design around a content management program such as Joomla or Drupal or they may have a custom built system. Make sure that you get to see how the CMS system works on another site they have developed or an example site they may have. it is essential that you know that you can utilize and know the system when your site is complete.
6. Testing and training
We work closely with the developers to test your site especially if there are any CMS or special programs that have been made for you. You can guarantee if it is has just been written for you then it will not work 100% first time round. This is a where things can get ugly in the process you must understand the way the program works and test it as if you were normal website user. If it doesn’t make sense to you, odds are it won’t make sense to your audience. Make sure you test your website on more than just your browser, try to test it on Internet Explorer, Firefox and Safari. All of these browsers are avialable on the internet for free!
7. Launch – going live
When the developers are ready to bring your site live make sure you have finished the above testing step until you are certain that this website is the best representation of your business / product it can be. Remember even though you can change things after going live it is still a poor reflection on your business if there are spelling mistakes or broken images when you launch.
8. Marketing
There is little point in having a website if nobody visits it, make sure as part of you contract you have discussed search engine optimisation and or search engine marketing as part of your website build. This is the absolute most important factor of the whole process. If you are the only one looking at your site then you are in trouble.Remember Search Engine Optimisation is about 30% Onsite (getting your site correct for Search Engine to index correctly) and 70% Promotion. Any developer who tells you otherwise hasn’t been in the industry too long.
For more information about web design, contact Web Site Blue. Our web designers understand marketing as well as design.